Saturday, July 2, 2016

#Google rolls out new tool for publishers to 'show fewer ads'

Google rolls out new tool for publishers to 'show fewer ads' Google announced the launch of AdSense Labs, a new subtab under AdSense's "optimization" tab that allows publishers to beta test new features as Google adds them to the program. The first two tools available in the Lab are "show fewer ads" and ... read moreMajor Google AdWords Changes Announced: Expanded Text Ads, New Local Search Ads & More Among the statistics they shared in their presentation: Google's search and advertising tools drove $165 ... that early advertising tests show up to 20% increases in CTR. Expanded Text Ads will roll out later this year. New responsive ads for display ... read more

Google starts testing ads in Matched Content recommendation units Unlike those other services, Google's Matched content feature had not included ads and has only functioned to cross-promote content on publishers' own sites — until now. With a new beta ... Google would roll out ads once the tool got some footing. read moreThe Top Heavy Update: Pages With Too Many Ads Above The Fold Now Penalized By Google's "Page Layout" Algorithm That's because it's showing the maximum of three regular ads it will show with a special Comparison Ads unit on top of those. And that will just add fuel to criticisms that if Google is taking aim at pages top-heavy ... Google rolls out new algorithms ... read more7 Google changes that will make or break your SEO While many of these changes are minor, Google occasionally rolls out a major algorithmic ... For example, here's a relatively new, accordion-like development of the Answer Box called "People also ask": Using keyword research tools, you can craft ... read moreGoogle Launches New Analytics, Monetization Tools For Android Game Developers Google ... show them customized ads for promoting those in-app items. This feature is now in beta and will roll out to all AdMob users in the next few weeks. The last new AdMob feature is the so-called "Audience Builder." While that sounds like a tool ... read moreThe New York Times Right now I get enough to buy myself new test devices for my Android apps (like $150/month) with zero effort. I have to do nothing. Ads just sit there and ... paid links to JCPenney.com, Google had just begun to roll out an algorithm change that had ... read moreGoogle's Mobile Ad Strategy: An Interview with Surojit Chatterjee, Head of Global Mobile Search Ads Recently, I had the chance to chat with Surojit Chatterjee, the head of global mobile search ads product at Google. Surojit was one of the ... powerful enough devices and for businesses/publishers to roll out responsive sites, but at the same time we ... read moreMozilla keeps your browsing private with new Tracking Protection feature That means it will block a lot of ads, along with providing analytics tools and some social sharing buttons ... Mozilla is also in a unique position to roll the new feature out. Both Microsoft and Google have advertising-based businesses that rely on ... read moreFirefox keeps your browsing truly private with new Tracking Protection feature That means it will block a lot of ads, along with analytics tools and some social sharing buttons ... Mozilla is also in a unique position to roll the new feature out. Both Microsoft and Google have advertising-based businesses that rely on tracking ... read more

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Source: #Google rolls out new tool for publishers to 'show fewer ads'

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