Publisher #News Roundup: Ad Optimization Basics for August 2016

Publisher News Roundup: Ad Optimization Basics for August 2016 We saw a lot more changes last month in the ad scene, but we chose to focus primarily on optimization. Increasing auction fill rates, making users happier and decreasing ad blocking rates, making ad space more attractive, and a lot more. It's all there ... read more20 Things Social Media Professionals Can't Ignore In 2016 Make it your 2016 New Year's Resolution to set aside some budget and time to create campaigns for these platforms after learning how effective these social advertising options can be. 6. Coping With The Facebook News Feed Continual changes to the ... read more

10 Social Media Updates from April 2016 Every month, I round up the latest and greatest ... Learn More: Facebook's News Feed Algorithm Now Factors in Viewing Time Facebook's Instant Articles, a proprietary publishing platform that promises instant loading content on mobile, is now available ... read moreAppNexus Tries M&A, Mulls 2015 IPO The world's largest independent ad tech company broke character ... We're not trying to penalize publishers for building sites that require scrolling. Facebook's entire wall and news feed is a big scrolling universe. Twitter is infinite scrolling. read moreEgypt: 7,400 Civilians Tried in Military Courts The court hearing the Al Jazeera case sentenced Sa'ad and the other defendants to three years in August 2015, and on April 3, 2016 ... news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers ... read moreCorrections & Clarifications The following corrections & clarifications have been published on stories produced by USA TODAY's newsroom: July 2016 News ... s rent and other basics for their first three months in the U.S. http://www.usatoday.com/story/news/nation/2015/11/18/syria ... read more7 Medium Optimization Tips To Get Your Articles To Go Hot I've already showed you WHY Medium publishing is such a powerful lever for content marketers ... and I think I've cracked the code. Here are my best seven tips to optimize your Medium posts and get them to go hot. A compelling image at the top of ... read moreAdSense Gets New Optimization Tab Google announced the launch of a new optimization tab in the AdSense interface, which appears at the top next to the performance reports tab. The tab shows tailored tips for your site ... to a limited group of publishers for the time being, but it will ... read moreApple Wants All Publishers to Join Apple News (And Look Good) Now, Too As a range of publishers—including The New York Times and WIRED itself—wrestle with ad blocking ... campaigning—in 2016. The Huffington Post will soon be the largest digital media organization to unionize in the US. The news organization's ... read morePre-E3 2016 Roundup 6/10 – So many trailers! Another day and another chance for every game development company, publisher ... 2016 will be happening on the first of December. Koei Tecmo revealed that more information about their upcoming fantasy action RPG Nioh would be coming to E3. This news ... read more

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Source: Publisher #News Roundup: Ad Optimization Basics for August 2016